Getting Your Video Ready How to Change Your Aspect Ratioīefore we look at what the most prominent social media sites accept, you need to know how to prime your video so it’s ready for the social media platform. With that in mind, let’s look at demystifying this process a few simple steps. While it would fit perfectly within the stories or reels, Instagram would crop it in the primary Instagram feed, as it only supports 4:5, 1:1, and 16:9 there. Additionally, you could export a 9:16 video for Instagram.
For example, you could export a 16:9 sixty-second MOV video file and upload it to YouTube, but you wouldn’t be able to upload the file to Twitter, as they don’t support MOV from the desktop. As a result, you’re not often able to use the same video export for all social media channels.
To the social media manager’s dismay, each social media platform tends to have a slightly different requirement for posting video content. Demystify the process of preparing your videos for social exports so you can start posting to all of your channels.
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